In Brazil, fragrance is taken very seriously. The main goal: To be cheirosa (pronounced sheh-ro-zah), or always smelling delicious. This concept, plus Brazil’s paradise-on-Earth vibe, […]
Blake Lively’s New Hair Line Scent Was Inspired by This $32 Amazon Candle
Blake Lively has been a fashion and beauty icon since her Gossip Girl days, so it’s fitting that she has finally stepped into the role […]
It’s the Summer of Sweet Fragrance
Think back to your early years playing around with perfume and the scents you were most likely to spritz on. For many fragrance fans, the […]
Freshly-Baked Fragrances Are Fall’s Biggest Perfume Trend
Every Saturday, my little family and I head over to the local patisserie to pick out a breakfast pastry. My son always chooses a classic […]
Ellis Brooklyn’s Salty Coastal Scent Will Transport You to Cousins Beach
Key Takeaways On August 23, Ellis Brooklyn launches its latest perfume, Vanilla Salt. The fragrance has notes of sea salt, vanilla, jasmine, and blonde woods. […]
The 12 Best Affordable Perfumes of 2024, Tested and Reviewed
It’s no secret that perfumes are pricey—some of today’s most popular options cost upwards of $400. But that doesn’t mean there aren’t great alternatives on […]
My Boyfriend Compliments Me Every Time I Wear This Sol de Janeiro Scent
I’m not one to purchase things immediately after they blow up on TikTok. In fact, I’m usually pretty late to the party and tend to […]
Meet the Perfumer Behind the Latest Chloé Fragrance
When you think of a floral fragrance, chances are, notes of rose, neroli, peony, or orange blossoms come to mind. But for the latest Chloé […]
The 31 Best Perfumes of 2025, Byrdie Editor-Tested
TL;DR If you’re looking for a musky, sensual fragrance, we highly recommend Perfumehead Room No. This alluring scent blends inviting bergamot, nutmeg, and orris with […]
The Best Fragrances of 2025
This year was all about aroma. Whether you were building out your fragrance wardrobe for the first time, experimenting with avant-garde notes, or indulging in […]